IKEA PAX

INSTAGRAM

FILTER

The IKEA PAX wardrobe is one of IKEA’s most popular items. To communicate the diversity and many options with the model, we created an AR filter for Instagram. With this “world filter” effect, Instagram users are able to place a 3D animated model of the wardrobe in their physical environment. When tapping on the screen, users can experience three different styles of the wardrobe, the Fashionista, Sporty and Bohemian version.

Follow this link to try the effect yourself.

Read more

The IKEA PAX wardrobe is one of IKEA’s most popular items. To communicate the diversity and many options with the model, we created an AR filter for Instagram. With this “world filter” effect, Instagram users are able to place a 3D animated model of the wardrobe in their physical environment. When tapping on the screen, users can experience three different styles of the wardrobe, the Fashionista, Sporty and Bohemian version.

Follow this link to try the effect yourself.

Read more